Author: PIS Team

Why the smartest companies aren’t chasing more data- they’re learning how to actually understand itThere’s a quiet shift happening in the way modern companies function. It’s not loud, not viral, and rarely makes headlines- but it is fundamentally changing how decisions are made. The shift is simple: businesses are moving from collecting data to making sense of it in real time.At the center of this transformation is Atlan, a platform that operates behind the scenes of some of the world’s most data-driven organisations. Co-founded by Prukalpa Sankar, Atlan is not just a tech product- it is part of a broader…

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Inside BigThinx and how Chandralika Hazarika is turning AI into a daily lifestyle habit, not just a tech upgradeFor years, the act of getting dressed has come with a quiet compromise. Whether it’s guessing your size while shopping online or adjusting your expectations in a trial room, the experience has rarely been about your body- it has been about fitting into systems that were never designed for it.But what if the system changed instead?This is exactly where Chandralika Hazarika, co-founder and Managing Director of BigThinx, is making her mark. By bringing artificial intelligence into fashion and wellness, she is helping…

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Inside Carmesi and how it’s quietly changing how Indian women approach comfort, sustainability, and self-careFor years, menstrual care in India lived in the background- something functional, rarely discussed, and almost never questioned. Most women grew up using whatever was available, often ignoring discomfort as an unavoidable part of their monthly cycle. But today, a noticeable shift is underway. Conversations around periods are becoming more open, and women are beginning to treat menstrual care as an extension of overall wellness.At the heart of this shift is Carmesi, a brand that has moved beyond simply selling sanitary products to influencing how women…

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A Design Language That Feels, Not Just LooksIn a fashion world often driven by fast trends, loud branding, and hyper-structured silhouettes, Anamika Khanna has built a universe that feels almost meditative. Her work doesn’t rely on spectacle; instead, it draws you in slowly- through the way fabric moves, settles, and almost breathes on the body.For today’s Indian woman- constantly balancing tradition, global exposure, and personal identity- this approach feels deeply relevant. Khanna’s designs are not about dressing for a single moment or occasion. They are about inhabiting a garment, feeling at ease in it, and allowing it to become an…

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Inside House of Masaba and how Masaba Gupta turned prints, pop culture, and personality into a new-age fashion movementThere was a time when Indian wear came with a rulebook. Sarees were reserved for ceremonies, lehengas for weddings, and anything “designer” felt distant, almost intimidating. Then came Masaba Gupta, who quietly dismantled that rigidity and replaced it with something far more relatable- fashion that felt personal, expressive, and, most importantly, wearable.At the centre of this shift is House of Masaba, a brand that didn’t just ride the wave of changing fashion trends but helped create it. What started in 2009 as…

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Inside the work of Princess Diya Kumari Foundation and the quiet revolution reshaping women’s lives through craft, income, and independence. In the sun-drenched villages of Rajasthan, where heritage crafts have existed for centuries yet economic opportunities remain limited, a quiet shift is taking place. It does not announce itself loudly, nor does it rely on spectacle. Instead, it unfolds in small but powerful ways- in the confidence of women stepping into training centres, in the rhythm of hands learning new techniques, and in the steady flow of income that begins to change lives. At the centre of this transformation is…

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The untold story of Neeru Sharma and the systems that quietly powered India’s digital commerce rise When people talk about India’s e-commerce revolution, the conversation usually begins with big brands, billion-dollar valuations, and platforms that dominate everyday shopping. What rarely gets discussed is the invisible infrastructure that made this explosion possible in the first place. Long before online shopping became second nature, Neeru Sharma was already working on the deeper problem- how to bring thousands of businesses online and make digital commerce accessible at scale. Her work at Infibeam did not chase visibility. Instead, it focused on building systems- quiet, scalable, and adaptable systems that would eventually support…

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The untold journey of Ritu Karidhal and the engineering mind shaping India’s interplanetary future In India’s space exploration story, some names become instantly recognizable, but only a few are truly understood. Ritu Karidhal is one of them. Widely referred to as the “Rocket Woman,” she is often celebrated for a moment- but her real contribution is far bigger than any single headline. Behind that popular label is a mission architect whose work has quietly powered India’s most advanced space programs for over two decades at the Indian Space Research Organisation (ISRO). Her journey is not defined by spectacle. It is defined by systems, calculations, failures studied closely, and successes built layer by layer. From…

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How a lone woman engineer quietly powered the future of radar, satellites, and 5G-era communication There are stories that dominate headlines, and then there are stories that quietly shape the world without ever asking for attention. The life of Rajeswari Chatterjee belongs firmly to the latter. At a time when India was still finding its footing as an independent nation, and when engineering institutions were overwhelmingly male-dominated, she was not just participating- she was building an entirely new technological foundation for the country. Today, when we speak about 5G networks, satellite communication, and advanced radar systems, we often focus on modern breakthroughs and global corporations. Rarely do we…

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How Aditi Ashok Is Turning Consistency Into Global Contention In a sport that often celebrates power, spectacle, and headline-grabbing wins, Aditi Ashok is building something far more enduring- consistency that converts into credibility. And in 2026, that credibility is finally transforming into contention. For years, Aditi has been seen as India’s most reliable presence on the LPGA Tour- a player who makes cuts, holds her nerve, and quietly climbs leaderboards. But her recent tied-third finish at the Blue Bay LPGA in China signals a shift. She is no longer just “showing up”; she is increasingly shaping outcomes. This is not a sudden rise. It is…

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